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Over the past decade, global sourcing has undergone a profound shift. Rising tariffs, unpredictable lead times, and growing sustainability expectations have encouraged U.S. brands to diversify their production bases and search for agile, transparent, and cost-effective alternatives. As a result, Turkey has emerged as a powerful nearshore option—particularly for brands seeking speed, quality, and sustainable manufacturing practices without compromising on cost structure. Yet m

Turkey possesses a centuries-old heritage in the textile and ready-to-wear sector. Thanks to its geographical location, access to high-quality raw materials, and flexible production capacity, the sector is strategically important not only for the national economy but also for fashion giants in Europe and beyond. So, where does this deeply rooted industry stand today, and what awaits us tomorrow? Today, the Turkish textile sector has completed its transition from simple contra